The St. James Strivers Fitness App
Producer & Project Manager
Objective: Building out the video content library for The St. James' new digital coaching app Strivers. After a marathon partnership spanning 13 months, 15 sports, and 330 classes, drills, and demonstrations, Strivers could officially relaunch on the App Store and Google Play, where it stands as a sleek, curated, all-encompassing coaching platform worthy of The St. James brand.